# What are the GPT Store and ChatGPT Team, and what do they change?

Date: 2024-01-11 · Author: Robert Scales · https://guidetoartificialintelligence.com/en/learn/what-are-the-gpt-store-and-chatgpt-team/

**Answer:** The GPT Store, which OpenAI began rolling out on January 10, 2024, is a catalog inside ChatGPT where paying users can browse, search and use custom versions of ChatGPT built by companies and individuals. ChatGPT Team, launched the same day, is a new paid plan for small groups that gives them a shared workspace, admin tools and a private section of the store for their own GPTs.

Yesterday, January 10, 2024, OpenAI made two announcements that belong together. The first is the **GPT Store**, a place inside ChatGPT to discover custom chatbots that other people have built. The second is **ChatGPT Team**, a subscription for small groups of coworkers who want to use ChatGPT, and build those custom chatbots, together.

A quick reminder of the vocabulary. A **GPT** (with a lower-case "s" in the plural) is a custom version of ChatGPT set up for one job: it has its own instructions, can be given reference files and can be allowed to use tools such as image generation. OpenAI introduced GPTs at its DevDay conference in November. Since then, the company says, people have made more than 3 million of them. Until now, though, there was no central place to find the good ones.

## What happened on January 10

OpenAI started rolling out the store to subscribers of three paid plans: ChatGPT Plus, ChatGPT Enterprise and the brand-new ChatGPT Team. TechCrunch notes that the store appears as a new tab in ChatGPT on the web, and that free users cannot open it.

The store had been promised for November and then pushed back in December, after the turmoil that briefly removed Sam Altman as OpenAI's chief executive. Its arrival this week ends that wait.

Here is what the two launches contain, side by side:

| | GPT Store | ChatGPT Team |
|---|---|---|
| What it is | A catalog of custom GPTs | A paid plan for a group |
| Who can use it | Plus, Team and Enterprise subscribers | Teams of up to 149 people |
| Price | Included in those plans; GPTs are free to use for now | $25 per user per month billed yearly, or $30 billed monthly |
| Key features | Leaderboard, categories, featured picks, reporting | Shared workspace, admin tools, GPT-4, DALL·E 3, file analysis, team-only GPTs |
| Data use | Team and Enterprise chats with GPTs are not used for training | OpenAI says it does not train on Team data or conversations |

For comparison, an individual ChatGPT Plus subscription costs $20 a month.

## How the store works

When you open the store, you see a **leaderboard**, a ranking of popular and trending GPTs, sorted into categories such as writing, research, programming, education, lifestyle and DALL·E (image creation). OpenAI also picks a few GPTs to feature. The first featured list includes trail suggestions from AllTrails, a research assistant from Consensus that searches some 200 million academic papers, Khan Academy's Code Tutor, a design helper from Canva and CK-12's Flexi, a math and science tutor.

Using one is simple: you click it, and a chat opens with that GPT. Behind the scenes it is still ChatGPT, but it starts with the builder's instructions, files and tools already loaded, so you skip the setup.

Building a GPT needs no programming. OpenAI's GPT Builder asks what you want in plain language and drafts the configuration for you. To publish to the store, a builder must make the GPT visible to "Everyone" and verify a **Builder Profile**, either by showing their name or proving they own a website. GPTs shared only by link stay out of the listings.

Every listing passes through a new **review system**. OpenAI describes it as a mix of human and automated checks against its usage policies, and anyone can report a GPT that breaks the rules. Asked by TechCrunch about the process, an OpenAI spokesperson explained that AI models screen each submission first, and outside vendors then provide a human review before a GPT goes public.

What builders cannot do yet is charge money. OpenAI says a revenue program will start in the first quarter of 2024, with builders in the United States paid according to how much people use their GPTs. The exact criteria have not been announced.

## What ChatGPT Team adds

Until this week, a company had two choices: individual Plus accounts, which are hard to manage as a group, or ChatGPT Enterprise, a plan aimed at large organizations. ChatGPT Team fills the gap.

Each member gets OpenAI's current models, GPT-4 for text, GPT-4 with Vision for images and DALL·E 3 for creating pictures, plus tools to analyze, edit and pull information out of uploaded files. An administrator manages who belongs to the workspace. And the group gets its own **private section of the GPT Store**, where GPTs published to the workspace are visible only to colleagues. OpenAI says Enterprise customers will get the store soon, with extra controls over which internal and outside GPTs employees may use.

## Why it matters

The store turns GPTs from a personal trick into something you can share and discover, much like apps on a phone. For everyday users, that means you no longer need to write a long prompt to get a specialized helper: someone may already have built a good one. For builders, it is a potential audience of paying subscribers and, soon, a possible source of income.

ChatGPT Team matters for small businesses, schools and nonprofits that want a shared, managed tool without enterprise contracts. The promise not to train on Team conversations addresses one of the most common worries about using ChatGPT at work.

Open questions remain. Quality will vary widely among millions of GPTs, and the review system is new. How payments will work, and whether they will be enough to reward careful builders, is still unknown.

> **Try it:** If you subscribe to Plus, open the store and pick one category you care about. Try the top two GPTs on the same small task, such as "explain compound interest to a 12-year-old", and compare their answers with what plain ChatGPT gives you.

## How do you find a good GPT, or share your own, in the GPT Store?

Start with a clear task, not a browse. Search for the job you want done, read the description and the builder's name, and prefer builders you recognize or who link to a real website. Then test the GPT with a question you already know the answer to. If it invents facts or ignores your instructions, move on. Remember that a GPT can be given files and tools by its builder, so read what it says it does before sharing anything personal.

To share your own, open the GPT editor, describe what it should do, test it on several real examples and refine the instructions. When you are happy with it, set its visibility to Everyone, complete your Builder Profile and submit it. Check OpenAI's usage policies and brand guidelines first, since a name or description that breaks them can keep your GPT out of the store.

If you work in a small team, consider publishing to your Team workspace instead. A GPT that knows your style guide or your product list can be useful to colleagues without ever being public.

## Sources

- Introducing the GPT Store: https://openai.com/blog/introducing-the-gpt-store
- OpenAI launches a store for custom AI-powered chatbots: https://techcrunch.com/2024/01/10/openai-launches-a-store-for-custom-ai-powered-chatbots/
- OpenAI debuts ChatGPT subscription aimed at small teams: https://techcrunch.com/2024/01/10/openai-launches-chatgpt-subscription-aimed-at-small-teams/