# How do you publish a GPT in the GPT Store?

Date: 2024-01-17 · Author: Robert Scales · https://guidetoartificialintelligence.com/en/learn/publish-gpt-gpt-store/

**Answer:** Build your GPT on a paid ChatGPT plan, save it with sharing set to Everyone, and verify your Builder Profile in Settings by showing your name or a verified website. The GPT then goes through OpenAI's human and automated review, and once accepted it can appear in the store, where people find it through search, categories, the leaderboards and featured picks.

A week after the GPT Store opened, many people who built a custom GPT in November are asking the same thing: how do I get mine in there? The process is short, but two settings trip people up, and the listing itself deserves more care than most builders give it. Here is the path from a private GPT to a public listing.

A quick reminder of terms. A GPT is a custom version of ChatGPT that you set up for one purpose, with your own instructions, optional knowledge files and chosen tools such as web browsing, image making or data analysis. No coding is needed. The GPT Store is the catalog inside ChatGPT where people browse and use these GPTs; it is available to ChatGPT Plus, Team and Enterprise users.

## Before you publish

You need a paid plan (Plus, Team or Enterprise) to build GPTs and to use the store. Then check three things.

1. **Your GPT works.** Test it with the questions a stranger would actually ask, not just the ones you had in mind. A public GPT meets people who don't know your intentions.
2. **It follows the rules.** OpenAI asks builders to read its usage policies and GPT brand guidelines. Read them before you pick a name, so you don't have to rename a GPT that people already know.
3. **Nothing private is inside.** Treat your instructions and knowledge files as things a curious user might get the GPT to reveal, and leave out anything you wouldn't post publicly.

## Step by step

1. **Open your GPT in the builder,** the same editor you used to create it (new GPTs start at chat.openai.com/create).
2. **Save it for Everyone.** In the sharing options, choose "Everyone." The "Anyone with a link" option makes it usable by people who have the link, but it will not be shown in the store.
3. **Verify your Builder Profile.** Go to Settings, then Builder profile, and enable either your name or a verified website. This is what tells users who made the GPT, and the store requires it.
4. **Decide on training data.** If your GPT uses actions or knowledge, you can choose whether users' chats with it may be used to improve OpenAI's models.
5. **Wait for review.** OpenAI says listings pass through a review system that combines automated checks against its policies with human reviewers. Users can also report a GPT after it is live.

At launch, there is no way to charge for a GPT; every listed GPT is free to use. OpenAI has said it will start a builder revenue program this quarter, beginning with US builders paid according to how much people engage with their GPTs, and that it will share the payment criteria later.

## A worked listing description

Your GPT's name and short description are what people see before they click. Compare a weak and a stronger version for a GPT that helps home cooks scale recipes.

| | Weak | Stronger |
|---|---|---|
| Name | Recipe Helper Pro | Recipe Scaler |
| Description | An amazing AI for all your cooking needs! | Paste any recipe and the number of servings you need; get exact amounts in metric or cups, with tips for eggs and baking times. |
| Conversation starter 1 | Help me cook | Scale this lasagna recipe from 6 to 15 servings |
| Conversation starter 2 | What can you do? | Convert this American recipe to grams |

The stronger version says what to paste in, what comes out and who it's for. It uses words people would actually search for, such as "recipe," "servings" and "grams," and its conversation starters show the GPT doing its one job well.

```prompt
Here is my GPT's purpose: [one sentence]. Its users are: [who]. Write five possible names of two or three words and three one-sentence descriptions under 25 words each. Use plain words a person would type into a search box. No superlatives.
```

> **Try it:** Paste that prompt into ChatGPT with your own GPT's purpose. Pick the clearest name and description, then ask a friend to read only the listing and tell you what they think the GPT does. If their answer doesn't match yours, rewrite before you publish.

## How do people find it?

Once a GPT is public in the store, it becomes searchable. People can type what they need and see matching GPTs, which is why plain, specific words in your name and description matter more than clever branding.

The store also has a community leaderboard showing popular and trending GPTs, sorted into categories such as writing, research, programming, education, lifestyle and DALL·E images. Climbing those lists depends on people using your GPT, so a focused tool that solves one problem well has a better chance than a general one. OpenAI also highlights selected GPTs on the store's front page; its first featured picks included AllTrails, Consensus, Khan Academy's Code Tutor, Canva and CK-12 Flexi.

Finally, don't overlook your own audience. You can also share your GPT's link directly, on your website, in a newsletter or in a class. People who arrive that way, try it and come back are exactly the kind of engagement the leaderboards notice.

## Sources

- Introducing the GPT Store: https://openai.com/blog/introducing-the-gpt-store
- OpenAI launches a store for custom AI-powered chatbots: https://techcrunch.com/2024/01/10/openai-launches-a-store-for-custom-ai-powered-chatbots/
- Introducing GPTs: https://openai.com/index/introducing-gpts/